I am a London-based Digital PR/Social Media/SEO Consultant, music producer/anorak, deep sea diver, avid cyclist, worldwide traveller and football-loving technology bod! This page functions as a kind of online scrapbook/resource featuring my favourite blog posts and news items as well as my own personal reviews and recommendations in the worlds of music, sport, travel and technology!

Friday 2 April 2010

how to get people to build your product and market it for you

how to get people to build your product and market it for you: "

Google challenges people to ‘model their town’ using Google SketchUp, then uses the models on Google Earth. I believe this is what Adrian would call creating value streams for all parties. Smart.

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